Frequently asked questions

Background

In 2023, NASCAR celebrates its 75th Anniversary.  To show support of our local communities, we will create an online giving event surrounding NASCAR Day (May 19, 2023) with a 75-hour window when charities can collaborate with NASCAR and The NASCAR Foundation for a spectacular giving event.

 

What is the NASCAR Day Giveathon?

Created in honor of the 75th Anniversary of NASCAR, the NASCAR Day Giveathon is a joint effort between NASCAR and The NASCAR Foundation to provide much needed funds to the communities where we live, work and race.

The NASCAR community’s day of online giving will be a 75-hour period which provides an easy and fun way for our racing community to support local nonprofits.

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When is the NASCAR Day Giveathon? - MAY 19, 2023

Start:  Tuesday, May 16 at 5:00PM

End:  Friday, May 19 at 8:00PM

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What is the goal of the NASCAR Day giveathon?

One goal = raise money and awareness for local nonprofits in one spectacular giving day

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How does the NASCAR Day Giveathon work?

Qualified non-profit organizations sign up to participate in the online day of giving.  The non-profit organization solicits donations from their supporters on the NASCAR Day Online Giving Platform which has a peer-to-peer capability of asking for donations.  The non-profits keep 75% of all funds raised.   No out-of-pocket expenses will be incurred by the non-profit organization. 

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How does a non-profit benefit from the NASCAR day giveathon?

Non-profit organizations will harness the extensive publicity that NASCAR will put behind the campaign.  They will benefit from the marketing power, energy, publicity, and branding that this national campaign will provide.

Non-profit organizations will benefit financially from additional incentives and prize pools which NASCAR will secure on behalf of the non-profits.  This provides the potential for additional funds and donors above and beyond what each charity raises from their own supporters.

 

How do NASCAR and the NASCAR foundation benefit from the giveathon?

The campaign will provide a nationwide “halo effect” to NASCAR and The NASCAR Foundation for doing good in our racing communities.  Both groups will share in the names generated from donations made to the campaign (opt-in language will be used at point of donation) The NASCAR Foundation will retain 25% of the donations made. 

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Where is the other 25% of the funds raised going?

The NASCAR Foundation will retain 25% of funds raised to pay all credit card processing fees, build donation platform/portal, provide marketing support and oversight to the campaign, purchase and fulfill incentives, prizes, and matching gifts to bolster the efforts of the campaign (thus raising more money for all involved). 

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Who can participate in the NASCAR Day Giveathon?

To be eligible to participate non-profit organizations must be a qualified as a tax-exempt 501c (3) public charity.  Priority will be given to charities that reside within a 100-mile radius of NASCAR sanctioned track venues. 

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HOW CAN MY NONPROFIT PARTICIPATE in the NASCAR Day Giveathon?

To be eligible to participate non-profit organizations must be a qualified as a tax-exempt 501c (3) public charity.  Priority will be given to charities that reside within a 100-mile radius of NASCAR sanctioned track venues.

What other requirements are necessary for nonprofits to participate?

Additional information you will need to verify your nonprofit status will include:

- A copy of your organization’s 501(c)(3) determination letter

- A copy of your organization’s most recent Form 990

 

Who should I contact if I still have questions?

If you still have questions, please email us at support@fanthem.io for further information.